-
24XYOU
Brief
Medeor Hospital
Multi-specialty Family hospital| 24X7 Consulatations and treatment | 1st 24X7 hospital in Dubai | State-of-the-art facilities | Located in the heart of Dubai
THE CHALLENGE
Located in the Counsulate area, Medeor 24X7 is surrounded by well established popular hospitals and clinics like Aster Hospital, Unicare, Mediclinic, IMH etc. The challenge was to create a unique position for Medeor 24X7 in this competitive environment.
THE IDEA
Create the position : THE only 24X7 Hospital. For any emergency that could arise
anytime.
Connect and Magnify the position : TO DUBAI + CORE TG (Indians,Pakistanis, Philipinos,
Arab Expats, UAE Nationals) / LOCATION (Bur Dubai/ Karama/ Old Pakistani Counsulate/
Fahidi)
Own the position : 24XDubai
THE CAMPAIGN
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Services Provided:
- Art Direction
- Content English/Arabic
- Digital Film
- Marketing
- Photography
- Production
- Strategy
Video
THE RESULTS
A significant surge in enquiries has been witnessed across various contact points including website clicks, email/telephone enquiries, and also increase in likes on facebook all generating new leads from potential customers interested in Leptos Estates.
THE PROCESS
An integrated campaign across targeted audiences and areas that helped increase footfalls in in-patients and out-patients.
