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Imagine more
Brief
Emirates Skywards DIB Credit Card
THE CHALLENGE
Entry into the Credit Card segment with a co-branded card with Emirates Skywards. Other banks already offering similar co-branded product. To break the clutter of the existing Emirates co-branded cards.
THE IDEA
1. Northern Lights
2. Mount Fujiyama
3. Maldives
4. New York
5. Paris
6. London
7. New Zealand
8. Prague
9. Munich
Services Provided:
- Art Direction
- Content English/Arabic
- Design
- Digital Film
- Marketing
- Production
- Strategy
CAMPAIGN ROLL-OUT
Use of Print, Outdoor, Radio and Digital media
